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Winter '25

A release heavy on technical and development updates, especially for Flow automations.

The Winter '25 rollout has been finalised, and as with every major Salesforce update, there are also mandatory release updates and changes happening behind the scenes. As a Fluent Care subscriber, we've reviewed all of the relevant changes and they'll be applied to your Salesforce products.

What we think matters most

Optimise your strategic planning with Account Plans

Nurture existing relationships and grow key accounts: research and analyse accounts, set objectives and actionable metrics, and chart growth all on one page, including opportunity details, a SWOT analysis, customer needs and the key stakeholders on the relationship map.

Find your next customer with Prospecting Center

Build your revenue pipeline using a combination of your data and AI. Sales reps can create rules to calculate scores that help identify high-quality customers and the right leads and contacts to close deals faster.

Increased forecasting functionality and reporting

Create forecast reporting by territory splits: if your sales team is organised by territory and uses opportunity splits, you can now split opportunity amounts by territory. Report naming and filtering have also been updated to better reflect the data being shown.

Streamline collaboration on shared deals with trusted partners

Share records with vendors or partners who work leads or opportunities with your business, so they can view specific, live data from your Salesforce instance in their own. Note this requires the Salesforce PRM add-on licence.

Read Salesforce's official Winter '25 release notes

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